Privacy Policy

The Aurora Trend (“we”, “our”, “us”) is committed to protecting your privacy and ensuring that your personal information is handled securely and responsibly. This Privacy Policy explains how we collect, use, and protect your information when you visit our website (theauroratrend.com) or make a purchase from us.

1. Information We Collect

We may collect the following types of information:

Personal Information: Name, email address, billing/shipping address, phone number, and payment details.
Order Information: Products purchased, order history, and transaction details.
Technical Information: IP address, browser type, device information, and browsing behavior on our website.
Cookies and Tracking: We use cookies to improve your shopping experience, remember preferences, and analyze website traffic.

2. How We Use Your Information

We use the information we collect to:

Process and deliver your orders.
Communicate with you about your orders, enquiries, or customer support requests.
Send you marketing emails (only if you have opted in).
Improve our website, products, and services.
Comply with legal obligations and prevent fraud.

3. Sharing Your Information

We do not sell your personal information to third parties. However, we may share it with:

Service Providers: Payment processors, shipping companies, and IT support to fulfil your orders.
Legal Authorities: If required by law or to protect our rights, property, or safety.
Analytics & Advertising Partners: To help us improve our marketing and website performance.

4. Cookies

Our website uses cookies to provide you with the best possible experience.
You can choose to disable cookies in your browser settings, but please note that some features of the website may not function properly.

5. Data Security

We implement appropriate security measures to protect your personal data.
While we strive to protect your information, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.